Oskar
Meet Oskar

An extra pair of eyes on your customers.

You're building the product, closing deals and hiring the team. Nobody is watching what your customers are actually doing. Oskar is. It keeps watch across usage and billing, tells you when a customer needs you, and otherwise stays out of the way.

Join the private beta → See Oskar in action →
  • Built for SaaS founders
  • Stripe + PostHog first
  • No dashboards to configure
Oskar quietly reviewing customer patterns at his oak desk, with data flowing through curved pipes and his dog asleep beside him
Works with the tools you already use + Paddle, Mixpanel, Zendesk and more →
Sound familiar?

You're too busy running the company to watch every customer.

At this stage you're the founder, the head of sales and, on a good day, the customer success team. The warning signs are all there in Stripe and PostHog. There just isn't anyone looking.

Churn you could have caught

“I found out they were leaving when the cancellation email arrived.”

Their usage had been falling for a month. Their main admin had gone quiet. It was all in the data, and nobody saw it.

Upgrades you never offered

“They'd been hitting their plan limit for weeks.”

A customer ready to pay you more, working around your limits instead, because nobody spotted it and started the conversation.

Dashboards nobody opens

“I keep meaning to check the dashboards.”

You set them up in a quiet week. You haven't had a quiet week since. The numbers only help if someone looks at them.

You're not ready to hire a customer success team. You still need the job done. Oskar watches your customers so you can get on with everything else.

How it works

Delegate the job, not the setup.

1

Connect your tools

Connect Stripe and PostHog. Read-only, with nothing to configure.

2

Oskar learns your business

It works out how your customers, accounts and product behaviour fit together, and what normal looks like.

3

You hear about what matters

Oskar keeps an eye on meaningful changes. When something deserves your attention, it appears in your Focus list.

Today

Know what deserves your attention.

Open Oskar and there's already something to react to. It isn't a dashboard to read or a blank chat box. It's a short list, written like a colleague would write it.

Good morning, Max.

Here's what I've found across your customers.

3things worth your attention
7things I'm quietly watching
184customers look normal
194customers monitored

Focus today

3 things I think are worth your attention.

Customer
Acme
Worth checking in

Core usage has been falling for 12 days and active users have dropped from 7 to 3.

Suggested: check in with Sarah.

Customer
Paperbird
Possible expansion

They've hit their Pro plan limit 8 times this month, added 4 users and usage is still growing.

Suggested: consider an upgrade conversation.

Product
Reports
Worth investigating

Report usage fell across 5 unrelated customers after Tuesday's release.

Suggested: check the release before contacting anyone.

Latest from Oskar

Oskar is already looking into things.

Something odd shows up in the data. Oskar notices it, looks into it, keeps an eye on it and comes back to it. When it resolves, Oskar closes the loop.

Oskar doesn't just report metrics. It follows threads over time.

  1. 11:18
    Looking into something

    Report usage dropped across five customers after Tuesday's release. I'm checking whether the affected accounts have anything else in common.

  2. 10:04
    Following up

    Paperbird hit its Pro limit again this morning. This is starting to look like sustained growth rather than a temporary spike.

  3. 09:12
    Still watching

    Acme remains below its normal usage range, but I don't think you need to do anything just yet.

  4. Yesterday
    Resolved

    Lexor's activity has returned to normal. I've stopped watching this one.

Ask about it

See something interesting? Ask Oskar about it.

Every conversation starts with the relevant customer context already loaded. There's no need to explain who Acme are, or why you're asking.

Acme

Worth checking in
Oskar
Acme has been quieter than usual for 12 days.
You
Why are you worried about them?
Oskar

The usage decline on its own wouldn't concern me too much.

What changed my view is that active users have also fallen, and their normal weekly workflow hasn't run since Monday.

Has this happened before? Are any other customers doing this? Keep watching this. This is expected.
Memory

Tell Oskar something once.

Oskar remembers the context that normally lives in your head. It uses that context the next time it looks at a customer, and brings the customer back to your attention once the context no longer applies.

3 Oct
You
Acme are migrating internally. Ignore lower usage until the end of October.
17 Oct
Oskar
Still watching Acme. Their usage remains low, but that's consistent with the migration you mentioned. I haven't put this in your Focus list.
4 Nov
Oskar
Acme is back on my list. The migration window you gave me has passed and activity still hasn't recovered. I think it's worth checking in.
Watches

Tell Oskar what you care about.

Tell Oskar in plain English what to look out for. There's no rules builder, no thresholds and no conditions to set up.

Impact

Know when paying attention paid off.

Oskar follows each observation through to its outcome, so you can see which customer conversations actually led somewhere.

This quarter

£4,820
MRR added
Expansion opportunities identified
£1,740
MRR recovered
Customer and billing issues resolved
£13,200
MRR protected
At-risk accounts where you intervened
Estimated · attributed, not guaranteed

Added and recovered revenue are measured from real billing changes. Protected revenue is shown separately, because nobody can be certain what would have happened otherwise.

Quiet by design

Oskar doesn't need to tell you everything.

Most customer behaviour is normal. Oskar can notice something, look into it and decide it isn't worth bothering you about. Silence is part of the product.

184 customers look normal.
7 things I'm keeping an eye on.
3 things worth your attention.
Integrations

Start with the tools you already have.

Oskar starts with Stripe and PostHog. It works out which Stripe customer is which PostHog account, and which events actually matter, so you don't have to. The rest of your stack comes next.

Commercial truth
  • Customers
  • Subscriptions
  • MRR
  • Plans
  • Invoices
  • Cancellations
  • Upgrades & downgrades
  • Payment issues
Behavioural truth
  • Product usage
  • Groups & accounts
  • Users
  • Events
  • Actions
  • Funnels
  • Retention
  • Dashboards
  • Saved insights
Next up

What should Oskar connect to next?

We'll build integrations in the order our beta founders need them. Tell us what you use when you join and we'll prioritise it.

Tell us your stack →

Billing

Same commercial picture, whichever billing tool you use.

PaddleChargebeeLemon SqueezyRecurly

Product analytics

Behaviour from wherever you already track it.

MixpanelAmplitudeSegmentHeap

Support

Spot customers who are struggling, or suddenly much chattier.

IntercomZendeskHelp ScoutFront

CRM

Know who owns the relationship and what was promised.

HubSpotSalesforceAttioPipedrive
Trust

Oskar thinks.
You act.

  • Read-only, least-privilege connections wherever possible.
  • Never contacts your customers on its own.
  • Never changes prices, plans or subscriptions.
  • Observes, reasons, suggests and remembers. Every customer-facing decision stays with you.

Stay close to your customers. Get on with everything else.

We're opening Oskar to a small group of SaaS founders first.

Join the private beta → Explore the demo →

Stripe + PostHog initially. We'll personally onboard the first cohort.